What thinkers about UNIQLO?
This famous Japanese brand, in 2023 again cooperates with a well-known designer, Brian Donnelly or professionally known as KAWS. This umpteenth collaboration is interesting to explore the brand strategy.
Starting from research to determine collaboration, the impact of collaboration on UNIQLO and KAWS positioning, to the experience offered to consumers is explored in this edition of WHITESPACE.
Let’s discuss more in the comment section below
