Not just selling, marketing has various elements so that maximum results. In addition to product quality that must answer market needs, sellers must also consider customer experience (CX) to attract and convince potential customers. Marketing is at the forefront of reaching consumers. Based on its type, marketing can be divided into target-based, marketing technique-based, and tool-based. Some of these types are digital marketing, word of mouth, affiliate, B2B, and B2C.
In developing a strategy, there is usually a goal to be achieved so that it can be the direction in which marketing is carried out. Marketing will also affect the consumer experience which impacts on consumer perceptions of brands or products. What is the right strategy to promote products? Any tips to win the online business competition? Check out the discussion between Corina and Okta about Marketing Strategy and the Importance of Customer Experience only in WHITESPACE. Write your thoughts in the comments below!