Yesterday’s pandemic has forced us to immediately switch to digital. So what about recessions? Recession = dark year?
This is why it is important to continue to be adaptive and make the most of what is. As those in the creative industry, we must try to maximize the main capital; creativity and various digital media. Then don’t forget to continue by doing FRUGAL INNOVATION. Frugal innovation = we save money but still produce innovation.
Recessions aren’t always dark. This can actually be seen as an opportunity for the creative industry to present frugal innovation. In addition, the opportunity to collaborate is greater. The role of the government such as promoting and facilitating certainly becomes more important in this situation.
Check out the discussion between Aldrian and Pascal about the “sunny” side of the recession for the creative industries only in WHITESPACE. What’s your thoughts about it? Write down your thoughts in the comments section!
