Brand Experience

Type of Work – Brand Experience

3 Diseases That Cause Major Deaths

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How are you, Thinkers? Have you checked your health yet today? All of us are susceptible to diseases that can cause death, not just COVID-19. According to WHO, heart disease, stroke, Alzheimer’s and dementia, respiratory cancer, chronic obstructive pulmonary disease are some of the leading causes of death globally. It is important for us to take care of our health and go for regular checkups even when we feel fine. Remember, it’s always better to prevent than cure. Take care of your health from today is the most wise and cheap way to do. Being sick is an inconvenient condition, both for activities and finances. Apart from being disruptive, the costs usually incurred for treatment can vary up to the expensive category. However, the realization of this is not in line with the financial condition of each person and the habits they build every time. Some knowledge about treatment is still common among the public. So, Wahyu, Lia, and Laura would love to share the talk about diseases with you. You guys surely can join with us via comment.

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Two Sides of Pride: Building Self-Esteem to Open a Network of Opportunities

Whitespace, Brand Communication, Brand Experience, Brand Identity, Personal Branding /

What are some things you do to make yourself feel proud? Hubristic pride is the kind that leads to narcissism and arrogance. Authentic pride, on the other hand, is the kind of healthy self-esteem that comes from doing something good and feeling good about it. We need both types of pride in our lives to feel good about ourselves, but we should try to minimize the amount of hubristic pride we experience and focus more on authentic pride. Research shows that there are two sides of pride that can represent emotions. (1) Authentic pride (beta) is pride that is adaptive and a response to events which specific. (2) Hubristic pride (alpha) which is less pleasant, tends to appear in various situations, maladaptive, and over time. There is words associated that can explain or is commonly used to express such pride. The two are also correlated, for example authentic pride is related to the constructs of emotional stability and agreeableness or hubristic pride is related to narcissism and shame-proneness. Authentic pride is more likely bring people to the experience of positive way in order to express an emotion, meanwhile the other type could help achieving dominance. After what the video below, mention which one emotion of pride that you ever feel, Thinkers!

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Shame Culture on Social Media: Body Show Off Posts

Whitespace, Brand Experience, Brand Identity, Produk /

Have you ever had any experience with exhibitionism? It can be a pretty intense and titillating experience, but for some people, it’s a lifestyle. Exhibitionistic Disorder is characterized by the urge to expose one’s genitals to strangers or unsuspecting onlookers. The causes are unknown, but it is thought that one or multiple factors, such as antisocial personality disorder, substance abuse, or other paraphilic disorders, may play a role. If this sounds like something you (or someone you know) experience often, please reach out for help. Maybe one of us has experienced the unpleasant thing of being sent sensual content (someone exposing genitals). Moreover, the widespread use of social media allows uncivilized users to intentionally do this to strangers. Not only can it traumatize the victim, but it also tarnishes the image of the platform, which does a poor job of filtering the delivery of indecent content. Treatment options exist, and professional support can make living with this condition much more manageable. If you want to share your experiences with exhibitionism!

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Health: Equality vs Equity

Whitespace, Brand Experience, Brand Research, Produk /

What is your experience using the facility of health in your country? It’s important to understand the difference between health equality and equity because they are both essential in different ways. Health equality is important because it ensures that everyone receives the same level of care, regardless of status or background. However, health equity is also important because it prioritizes social justice in healthcare and makes sure that everyone has access to the care they need. Without both health equality and equity, our healthcare system would not be able to function properly. Health is the right of every citizen. The state has an obligation to provide facilities for them. In the realm of health care, each country has its own policies. From these policies, there are facilities offered. One of them is to help with justice. In fact, in some cases, justice does not mean equality. Health welfare may be quite expensive in some circles, which can reflect how and to what extent a country’s policies facilitate the accessibility of health facilities. Various facts on the ground reveal the health facilities available. Does it an equality or equity? Find the result in this episode of Whitespace.

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Interesting Tourist Destinations in Lumajang City

Whitespace, Brand Architecture, Brand Communication, Brand Experience, Brand Identity, Produk /

Have you ever visited Lumajang city? Lumajang is also known as “Kota Pisang”. Because this area is a producer of various types of delicious bananas. Not only that, Lumajang City also has natural tourist destinations ranging from mountains to beaches. Lumajang has its own attractiveness. From its highest elevation in Java, its iron sand commodity, to its diverse natural tourist destinations. The city’s exoticism attracts travelers from all over. Are you one of them? Research from Lauwrentius, Stephen et al. found that Lumajang conducted city branding using mascots. The mascot bridges the brand with the target audience. City branding is a new tool in regional development. In this case, Lumajang is showing increased competitiveness to face global competition. Notably, this endeavor is based on the identity and character of Lumajang. A mascot can be a commercially relevant and effective promotional medium with the appropriate context (based on timeframe: short or long). So, shall we discuss more all the interesting side about Lumajang? Lets catch the chance to watch the full discussion about it via Whitespace.

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Religious Tourism, People’s Preferred Preferences

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Pilgrimage is an ancient tradition that still draws people to destinations worldwide. Pilgrimage allows travelers to learn about history and culture uniquely, whether it’s for spiritual enlightenment, education, or a sense of adventure. If you’re looking for an exciting travel destination with plenty of ancestor architecture to explore, be sure to add one of these pilgrimage sites to your bucket list. Tourism related to ancient traditions seems to be timeless. There are always interesting things to talk about. Religious tourism in some faiths looks similar, with its own uniqueness and sensations. There are certain values that are strongly guarded and others that are developed over time. People also set their preferences so that in practice religious tourism often has a new color based on the tourism actors. Lets join the fun talking about this topic only on Whitespace. Don’t miss a second of it, Thinkers.

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The Journey of Cooking

Whitespace, Brand Experience, Brand Identity, Personal Branding /

Is it cooking only for a women or also for men? How do you think, Thinkers? Cooking is basically a basic life skill, not tied to a particular gender. Moreover, this is a skill that can be taught since childhood. Parents only need to adjust the material according to age. But, the stigma of having to be a woman to be able to cook is very much a part of Indonesian society. Meanwhile, men cooking is not normalized in society. This is in contrast to the fact that there are more male chefs than female chefs. Chef David is here as the guest of Whitespace on this episode. He shares his experience and give us insight around cooking based on his real experience as a chef for years. With Aldrian as the host, watch our special talk. Share your thoughts in the comment section, Thinkers!

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Conveying Feelings Using Music

Whitespace, Brand Communication, Brand Experience, Brand Identity, Produk /

Have you ever using music to convey your character or even your feelings? Music includes emotional language. Through the strains of notes and rhythms arranged in such a way, music can help a person communicate emotions that may be difficult to express verbally. Is there a bad taste in music? Why are we sad when we hear mellow music and vice versa? What makes us like a particular song even when we don’t understand its meaning? Expressing ourselves is part of our daily lives. Expressing is an attempt for humans to express their feelings. As a form of media, music can be a platform for expression. From several types of music come groups that have uniform tastes. According to beyondmusictheory.org, several elements in music may be manipulated in order to communicate an intention. It also trying to convey an idea and emotional state. Join us talk about music with Aldrian and Hana as the host, only on WHITESPACE in this episode.

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The Power of Music in Your Life

Whitespace, Brand Experience, Brand Identity, Produk /

How do Thinkers feel the effect of music? Music is created from various media, such as sound and musical instruments. Practicing playing instruments, the piano for example, it can balance the left brain and right brain because both hands play with the same intensity. In contrast to other musical instruments that tend to be dominant, it is good to support motor skills. In addition, it is no less important to learn self-control. Lia Sidik, the founder of lia s. Associates, shares how music has influenced her life. The piano became her instrument of choice. Music helped and honed her skills in patience and perseverance. Although she is not so attached to playing the piano, the value she gained from learning music through the piano is still imprinted on her to this day. There’s something nostalgic about it, the serenity and creativity that gently flow together. Without hesitate, watch Whitespace on this episode which talk about the potential to become a music genius. Happily hosted by Aldrian and Lia Sidik as the guest for this week. Feel free to share your experience through the comment section!

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Music Business in the Digital Age

Whitespace, Brand Communication, Brand Experience, Brand Identity, Brand Research, Produk /

Music is one of the tools to help motivate, connect and relax. Research also provides in-depth evidence on the benefits of listening to music. Because of this influence, music has also become a field for businesses. Musicians are usually organized through a production house, while some indie musicians manage their own productions. Competition is growing in the music industry. Like doing business in general, doing business in music also requires research, understanding who the audience is (the type of music they usually listen to and their demographics). Between following the tastes of the market or creating tastes for the market, it is often a dynamic of the growth of the music industry. Distinctive characteristics become a superior strength to survive in the midst of competition. Loyalty between musicians and fans, or production houses and their musicians, to both with the distribution sector influence each other’s success. What are the music trends in the digital era? What is the production process and how to market music effectively? What are the music trends in the digital era? Check out the discussion between Aldrian and MJ’s which will talk about digitizing music and also the production process to know how to market music effectively. Write your thoughts about this topic right on the comment section!

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